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Marina Business for Sale: Apostle Islands Marina – Wisconsin

Price: $700,000


This is a unique opportunity to purchase a long-running, profitable marina business in an idyllic setting. The marina is perfectly situated as a focal point in downtown Bayfield, Wisconsin; Gateway to the breathtaking beauty of the Apostle Islands National Seashore, Wisconsin’s “Crown Jewels”.

The marina is in high demand as slips and winter storage are generally at full occupancy. Marina ownership bolsters the already strong storage revenue with additional ancillary services. The marine services department supports the boating community at large, in addition to marina guests, in offering complete services and repairs in addition to a ships store with one of the area’s largest marine parts and accessories inventories. The fuel service dock is in high demand and provides ice and sundries to marina guests and transients. The marina has consistently adopted sufficient best management practices and met the standards required for “Wisconsin Clean Marina” certification. The entirety of the marina operation is situated on a combination of City and private leasehold property.


  • 142+/- wet slips |  consistently high occupancy  |  seasonal and transient
  • Winter/dry storage space for approximately 100 boats
  • Fuel dock, pump-out service and adjacent dock office with sundries and ice
  • Haul-out service |  35 ton Marine Travelift  |  12 ton Marine Travelift yard trailer  |  19 ton boom truck for mast work and off-site construction work
  • Service department offering rigging, electrical, engine, lower units, fiberglass, and mast work
  • Designated “Wisconsin Clean Marina” Certification
  • Prime location walking distance to the local grocery store, restaurants, bars, shops, waterfront parks and picnic areas
  • Scribble point of sales system with multiple stations and supporting retail and marina management software
  • Best marine store in the area, carrying one of the largest marine parts inventories in the area as well as nautical gifts and accessories
  • Dependably profitable business with consistent cash flow
  • FF&E replacement cost is well in excess of $500,000
  • The marina surroundings are a focal point for area tourism
  • The entirety of the marina operation is situated on a combination of City and private leasehold property

The Opportunity

  • Identify an additional upland parcel to purchase or rent and introduce an enclosed, heated storage barn for winter storage and service
  • Introduce boat brokerage
  • Add boat, kayak, canoe and SUP rentals
  • Add guided tour and fishing services


The City of Bayfield is situated within Bayfield County, the second largest county in WI. Apostle Islands Marina is located in the heart of downtown Bayfield, WI. This strikingly picturesque small city is home to many independent shops, boutiques, restaurants, bars, and a thriving arts and music scene. All of this is within convenient walking distance to Apostle Islands Marina.

This charming city is considered the gateway to the Apostle Islands National Lakeshore and Gaylord Nelson Wilderness area. Lake Superior and the Apostle Islands are a popular destination for marine recreation activities. Apostle Islands National Lakeshore encompasses 21 protected islands and 12 miles of mainland. Visitors can explore sandy beaches, lighthouses, campsites, dramatic rock formations and caves, breathtaking scenic overlooks, as well as world-class fishing and boating.


For More Information

Michelle Ash
(305) 439-9581
George Ash
National Director
(352) 262-5784