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Highland Pines Resort and Marina, GA

The Background and Challenge

The seller was anxious to sell as he had listed the property with two other marina brokers previously. The marina has 350 wet slips, additional slips and cabins. The resort side of the business includes 38 cabins and chalets and a 30-pad RV park. The property also includes dry storage for about 150 boats, a ships store, fuel, and a waterfront restaurant. To better position the marina for sale, the Simply Marinas team worked with the seller to develop categorization of the marina income sources and match them with the corresponding expenses in order to maximize the price. The team’s experience with the Army Corps of Engineers process facilitated the sale.

The Results

The strategy was effective. Simply Marinas procured a buyer from its network within a week of the listing. The buyer had instructed the team earlier to assist him in finding the right marina asset. SM gave the buyer an exclusivity period before going to market.

People are talking ...

“I have wasted time with unqualified leads before I hired the Simply Marinas team. Once I signed with their team, I had a buyer within a week of the listing. My only obvious regret is that I didn’t go with the Simply Marinas team right out of the gate. Their pre-sale work to best position the marina for sale and strategic consultations made a big difference in the overall process. Their attention to detail and skills in managing the transactions in all phases of the process was very helpful. They have a truly professional
team and get results fast.”

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